The LAMMA Show 2026 held recently at the NEC Birmingham, once again proved why it is the UK’s leading agricultural machinery and technology event. Drawing thousands of farmers, contractors and industry professionals, it delivered major product showcases, live demos and milestones from some of the sector’s most recognisable brands including Fendt, JCB and Valtra.
Fendt: New Tractor Launches and 30 Years of Vario
Fendt enjoyed a strong presence at LAMMA 2026, combining forward-thinking technology with a look back at one of its most important engineering achievements.
Visitors were able to see the latest Fendt tractor developments, including models from the highly anticipated 800 Vario range, designed to offer increased power, efficiency and operator comfort. These tractors are aimed squarely at modern mixed and arable farming operations, delivering the reliability and performance Fendt is known for.
Alongside new machinery, Fendt also marked 30 years of its pioneering Vario continuously variable transmission. The Vario system has become an industry benchmark, transforming how tractors deliver smooth power and fuel efficiency. The anniversary display highlighted how the technology has evolved over three decades and continues to shape modern farming.
JCB: Fastrac Performance in the Demo Zone
JCB once again drew crowds with its machines taking centre stage in the LAMMA 2026 Demo Zone. The JCB Fastrac 6000 Series was a particular highlight, demonstrating its unique combination of high-speed road capability and strong field performance.
Live demos allowed visitors to see first-hand how Fastrac tractors handle demanding tasks, offering contractors and farmers a practical insight into their versatility. They continue to focus on productivity, safety and performance.
Valtra: Award-Winning CVT Technology
Valtra arrived at LAMMA 2026 following a major industry success, with its G-Series CVT tractors generating significant interest. The Valtra G135 Active CVT crowned Utility Tractor of the Year, was on display showcasing its smooth transmission, compact design and operator-focused features.
The Valtra stand also highlighted the brand’s reputation for customisation and durability, with tractors designed to meet the varied demands of UK farms. The CVT technology proved particularly popular with visitors looking for efficiency, comfort and ease of use.
Here to help:
To find out more about the machinery showcased at LAMMA 2026 or to discuss the right equipment for your farm or contracting business, speak to our team today. We’re here to offer expert advice and support.
